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FAQs

1. Is PR Academy part of the Singapore Civil Service?
The Academy is one of the departments of the Ministry of Information, Communications and the Arts. The public sector is our main target audience; but several of our programmes are also open to the private sector.

2. What sort of courses do you conduct?
The Academy provides training courses in a variety of PR-and information management-related courses. These range from media skills, speechwriting, presentation skills, to public consultation, and web-based skills.

3. What is PR Academy’s forte?
The Academy’s forte lies in its in-depth knowledge of the public sector and the PR environment, and communication trends. This knowledge enables us to better customize courses that meet a specific organisation’s needs and requirements , within the overall public sector framework.

4. Are the PR Academy’s courses value for money?
The Academy is a not-for-profit organization. Our rates are highly competitive and in almost all instances lower than market rates. All our trainers are practitioners and highly regarded in their respective fields, and much sought after. We have stringent audits to ensure that the quality of training provided remains at a very high standard.

5. How do I contact PR Academy to customise a course for my organisation?
You may either contact us via email or give our friendly managers a call at 6837 9650.

6. If I am not part of the Singapore public sector, can I still participate in PR Academy’s activities?
Sure. Our annual PR conference is open to all participants who are interested in signing up. There are also selected activities which are open to participants from both the public and private sectors. Register with us at PR_Academy@mica.gov.sg if you wish to be on our mailing list.

7. How do I register for PR Academy courses/events?
The email flyer that you receive from us will have specific instructions on how you can sign up. If you are still unsure or have other queries, give our friendly managers a call at 6837 9650.

8. I know of some good trainers that the Academy will find useful. How do I refer them to you?
You may drop us an email at PR_Academy@mica.gov.sg, with the relevant details. Please also indicate whether the proposed trainer is based in Singapore or overseas.



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